Are you a new doula, or growing your doula practice or agency? I’ve been there! I was a doula and childbirth educator for over 20 years, and started long before there existed any doula-specific business resources or web designers!
It is my pleasure to now share doula business tips on marketing, doula business cards, finding your niche & more.
How to Get New Doula Clients
Many years ago my dear husband took an advanced networking and business skills training. He was looking to translate his international non-profit skills into a new sector, and find effective ways to communicate his worth to potential employers. He was gifted with an incredibly simple, but invaluable teaching that has been of tremendous value on…
On Birth Nerds and Passwords: My Confession
As a website designer I have endless opportunities to share passwords with clients. New website login information, mailchimp logins, email passwords – I spend an unusual amount of time each week verifying passwords. As you know, a quality password should involve a blend of capital and lowercase letters, numbers, and symbols. Now, when are talking…
Creating Passive Income for Doulas
One of the topics that often comes up when talking business with birth and postpartum pros is the challenge of having income streams tied to billable hours. In order to increase income to a sustainable level it is common to see birth workers adding on services such as placenta encapsulation and childbirth classes to their…
Online Links for your Doula Website
Getting links for your birth or postpartum website is a key component of your SEO strategy. Along with of course local listings on the websites of other local practitioners such as the midwifery clinic or chiropractic office, you can set up national or international level links on a variety of listing sites. Along with the…
Your Doula Website is Your Office
If you’re a doula, chances are you don’t rent office space where you can meet with clients. While the majority of midwives, and massage therapists, childbirth educators, and prenatal yoga teachers do have spaces they can call their own, or at least share with other practitioners, doulas tend to live in a more fluid work…
Be Prepared: Questions for the Doula Interview
Given that the average doula interview lasts roughly an hour, it is pretty amazing how much ground we can cover in that time. While some clients do sit down with a list of “questions for your doula interview” they have printed from a pregnancy blog, most interviews end up including your answers to the bulk of…
Blogging 101: Tips for Birth Pros
I’m going to start this post with a bit of advice that is perhaps a bit unexpected: If you are only writing a blog because you feel like you should, but you don’t actually enjoy it, then don’t do a blog! A blog is not a key ingredient to business success, it’s simply one of…
Considering Wix for your Birth Practice Website?
Looking for a simple, attractive Website Builder? I’ll start this post by acknowledging that you’ve probably had a few dear doula friends tell you how much they love Wix. A lot of their reasons are really solid and good; it is indeed very easy to use, and has some beautiful templates to choose from. I get…
I’m No Good At… (How to Build Your Business Skills)
Ever notice yourself saying “I’m not good at… (fill-in-the-blank here, Marketing, Websites, Social Media, Networking Events)? I hear it all the time from doula web design clients, and part of my job is to help each of you find the sweet spot where you can thrive in these essential elements of self-employment. While we get…
Pinterest 101 for Birth Professionals, or.. How to Have Fun Marketing your Birth Practice
Let’s explore tips & tricks on building your business presence for your birth practice on Pinterest, and creative ways to use it to better support the families you serve. For those of you who are brand new to Pinterest, here are the basic steps you need to get started>> 1. Create your Business Profile Go…
Meaningful Social Media & your Birth Practice
Would you like to use social media for your birth practice but don’t want to add to the endless “filler” content we see on facebook? When used wisely, social media can be both an authentic voice for your birth practice, and a powerful tool of engagement. Here are a few tips to help you serve…
No guilt allowed! Your doula newsletter
A fantastic newsletter landed in my inbox the other day from a company that I am actually excited about following and look forward to the content she has to offer, which is actually pretty rare. I tend to be pretty strict around which companies I allow to have access to my inbox. Even though I truly…
HOW CAN I HELP YOU?
I do my best to include helpful posts for your online strategy and your holistic business. Whether you are a midwife, chiropractor, doula, or non-profit / advocacy organization, you will find tips & tricks to improve your website and use it as a creative tool to get more clients.
Have a topic you'd like to learn more about? Email me at info@thewebsitedoula.com and let me know!
