Life Work Motherhood

Life… work… motherhood. Like so many of you, I much of my career as a doula and childbirth educator was as a young mother. I lived that balance between clients & toddlers, and the craziness of a life on call. I trained as a nurse (even got a masters degree!), and a midwife. I grew a successful childbirth education & doula agency.

And here I am, 20 years later. The boys are nearly grown (17 & 19!), and I’m on the verge of an empty nest. Here I share everything from stories of my journey as a birth pro, why I didn’t become a midwife after all, favorite recipes, my volunteer work & more.

common business mistakes

Five key business mistakes I have made in my years of self-employment

Ready? Here are five key business mistakes I have made over the years that I wish I had done differently… This is how we learn, right? We make mistakes. Ideally, we learn from them. I’m doing this in the name of showing that we are all on a learning path, that where we are right…

Border Rights and Volunteer Advocacy: What you need to know

Note: This blog post is a radical departure from my typical posts about website strategy, tips & tricks. As The Website Doula, I’ve always maintained a close relationship with my client base. We talk about your websites, yes, but we also talk about life, family, what’s important to you. This topic is very, very important…

The path to becoming a doula

One of the things I love about working with birth and postpartum professionals as a web designer is hearing how each of you came to this path. Perhaps it was your own birth experience, supporting a friend in birth, reading Ina May Gaskin, or a purely chance encounter that lead you down this path. It…

My new love: Marvelous Maca Bliss

I have never been a coffee drinker. As a child, I hated the smell and would go to the opposite end of the kitchen to avoid the smells wafting from my parents’ mugs. As an adult, I ADORE the smell, and have even come to love the taste – maybe once a month. Living in…

costa rica

You asked – I’m answering

Last week I put out an anonymous questionnaire inviting you to ask me just about any personal or website related question with the goal of opening up a new level of conversation in 2017. You all responded with a host of great business questions & a few tasty personal ones, and now I have pleasure…

doula burnout

Avoiding Doula Burnout: The Tale of a Doula Sabbatical

I know a lovely, skilled, dynamic, and incredibly inspired doula & childbirth educator who has been at risk for doula burnout. Let’s call her Betsy. She does absolutely incredible things in her community, creating innovative offerings that have established her as a respected expert. She’s one of those people that wakes up with an idea,…

lucille clifton poem

Mary’s Birth Story: The Poems of Lucille Clifton

As a devoted, albeit retired, former doula and childbirth educator, I’ve always felt a fascination with Mary’s side of the story as we approach Christmas. As a young woman I discovered a series of five Mary poems by powerful poet Lucille Clifton. From Mary’s childhood with a future already written, to her experience of conception, birth,…

website passwords

On Birth Nerds and Passwords: My Confession

As a website designer I have endless opportunities to share passwords with clients. New website login information, mailchimp logins, email passwords – I spend an unusual amount of time each week verifying passwords. As you know, a quality password should involve a blend of capital and lowercase letters, numbers, and symbols. Now, when are talking…


doula website design (6)

I do my best to include helpful posts for your online strategy and your holistic business. Whether you are a midwife, chiropractor, doula, or non-profit / advocacy organization, you will find tips & tricks to improve your website and use it as a creative tool to get more clients.

Have a topic you'd like to learn more about? Email me at and let me know!

Sarah Juliusson

Hi there, I’m Sarah Juliusson, The Website Doula. I support your practice growth with creative website design, seasoned business guidance, and plenty of great resources to help you find your way. With 20+ years as a doula and childbirth educator, I believe in the value of your work as much as you do. >> learn more about my work as the website doula