Doula Business Tips

Are you a new doula, or growing your doula practice or agency? I’ve been there! I was a doula and childbirth educator for over 20 years, and started long before there existed any doula-specific business resources or web designers!

I made a LOT of mistakes, and thankfully learned from them… It is my pleasure to now share doula business tips on marketing, doula business cards, finding your niche & more.

Doula providing back support to woman in labor and partner

Doula Jobs: How to be a full-time doula. Updated for 2024

Having built doula website designs with hundreds of new & established birth and postpartum doulas over my 12+ years as The Website Doula, I’ve seen doulas at every stage of growth. From brand new doulas just establishing themselves and deciding if they want to become a full-time doula, to those who are now growing a…

do you need a new website

Is it time to redesign your website for your wellness business?

Did you wake up this morning, look at your website, and just feel “blah”, or even release an outward groan… Building a website is a big investment of time and money, and when we publish our new site we of course want it to last for as long as possible! Here’s the catch: websites seem…

google business page tutorial

Your Google Business Profile: A Guide for Doulas. Updated for 2024!

Do you have a Google Business Profile for your birth or postpartum business yet? If you are a doula, lactation consultant, newborn care specialist, placenta encapsulation specialist, childbirth educator serving local clients and you don’t yet have a FREE Google profile you’re missing out! I know some of you are already ROCKING your profiles with…

stock photos for your doula website

Free & Paid Stock Birth and Postpartum Photo Sources for your Website (Updated 2024)

Let’s face it – there is a wide range of truly bad stock photography out there readily available for you to illustrate doula care on your website. Cheesy, unrealistic, excessive pregnant glow, and Very limited diversity represented in ethnicity, and LGBTQI+ families. Most photos of birth involve a health care practitioner & a blood pressure…

doula business cards

Your Doula Business Cards for 2024

Way back when I started my life as a self-employed doula and a childbirth educator, a tiny business card was all I needed. It was a standard VistaPrint design (the funkiest one they had), and included my Name, Services, Phone Number, Email, and Website. Full colour on the front, blank on the back. Old school…

Woman in a red sweater looks contemplative while seated at a cafe with her laptop and a cup of coffee.

5 Ways to Move Beyond Competition as Doulas (updated for 2024)

Is competition really an issue in the doula world? It seems that the answer depends on who you ask.   There do seem to be some communities where competition, at least as it might be experienced in a negative way, simply doesn’t come into play.  Perhaps your birth community is extraordinarily supportive with shared referrals, community…

website lifespan

How long will a good website last for my business?

I met with a potential client recently. Built in 2017, her site has reached a point where it is time for a website refresh. The technology is no longer current. The backend has tools she’s no longer using. There is information that no longer matches her services. Photos of her young kids who are now…

Hynobirthing childbirth educator training

A Fresh Approach to Childbirth Education: Meet HelloBirth

Meet Jenny Bennett, founder of HelloBirth Class! I’ve worked with Jenny for many years, and have watched her transition from part-time practitioner to full-time childbirth educator and doula, found an agency, train doulas, reestablish herself in a new state, and more.  Like so many childbirth educators when I first started out I adhered closely to…

HOW CAN I HELP YOU?

doula website design (6)

I do my best to include helpful posts for your online strategy and your holistic business. Whether you are a midwife, chiropractor, doula, or non-profit / advocacy organization, you will find tips & tricks to improve your website and use it as a creative tool to get more clients.

Have a topic you'd like to learn more about? Email me at info@thewebsitedoula.com and let me know!

Sarah Juliusson

Hi there, I’m Sarah Juliusson, The Website Doula. I support your practice growth with creative website design, seasoned business guidance, and plenty of great resources to help you find your way. With 20+ years as a doula and childbirth educator, I believe in the value of your work as much as you do. >> learn more about my work as the website doula