THE WEBSITE DOULA BLOG

google fonts tutorial

Google Fonts for your Holistic Website Design in 2021: Free, Easy to Use, and Web-Friendly

Choosing fonts for your doula website can be crazy overwhelming. Not only are there gazillons to choose from, but you also have to ensure that they are a) legible, b) affordable, c) match your brand, and d) web-friendly. As The Website Doula I definitely have…

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warm website design counselors

Warm Website Design for Therapists & Counselors

Are you a therapist or a counselor? While you may have considered key factors to include on your counseling website such as your credentials, specialty areas and a booking calendar, what about having the branding that creates a warm website design?

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reasons to have a blog

Top 8 reasons to have a blog

As you might imagine, I can list lots of great reasons to have a blog. However, if there is one thing that I can rely on causing looks of panic or downright resistance in a client call it’s bringing up the idea of having a…

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instagram or facebook? social media for doulas

Do you need instagram AND facebook? Social Media for Doulas

A doula recently asked me >> “Do I HAVE to do both Instagram AND Facebook?” First, you actually don’t HAVE to do either social media platform. There are other pathways to marketing your business such as search engine optimization and word-of-mouth referrals. If you’re truly…

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website confidence

A new website is like fabulous new dress – with pockets

Hey everyone! So I was antique shopping one day last fall (back when we could randomly wander into shops and browse for hours – remember that?!) and in the very back of this shop I found a clothing rack. And on that rack was what…

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define your niche

Finding and defining your Niche

“If you don’t have the guts be a meaningful specific, why do you think you can succeed as a wandering generality?” Those words of wisdom came from Seth Godin and a podcast interview with Amy Porterfield of Online Marketing Made Easy. I listened to it…

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reasons to have a blog

Website Hosting and Domain Registration for Wellness Websites

If you are a wellness or holistic practitioner, such as a doula, chiropractor, midwife, acupuncturist or therapist, you are likely looking for a website host that will provide great tech support, not oversell you on hosting packages you don’t need, and that will keep your…

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woman texting. learn how to create a sms link for websites

How to add SMS links to your website

REALITY:  Chances are good that the majority of your site visitors are arriving on your site via text. I’m going to show you a special trick. With just a bit of code (I’ll show you how!), you can allow potential clients to click-to-text, and even…

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chiropractor SEO tips

Choosing keywords for your chiropractic website

I recently sat down with Dr. Danielle Angela on the Health and Wellness Practitioners Podcast to explore search engine optimization tips for chiropractor clinic websites on her podcast. We quickly found that we have a lot in common in our approaches to supporting clients, including…

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common doula logo design mistakes

Simple Logo Design: 6 Common Design Mistakes

As a web designer I have seen A LOT of logo drafts. While I do not do graphic design myself, my web design clients who choose to have an image-based logo often present me with various iterations of their concept needing feedback. Sometimes we get…

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why you need a website

Why you really do need a website (preferably a great one!)

Whenever I meet with a potential client who is just starting out in their practice, the question “Do I really need a website?” inevitably comes up. There are SO MANY “should haves” when you’re just starting out – from business cards to social media, and…

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favicon 101 for doulas

Favicons 101: Why, What & How

One of the small details of web design I often get asked about is the mystery of the favicon. On Chrome, Safari and Firefox when you open up a website, the favicon appears in the top left of the tab you have open.  Over and…

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wellness content marketing

How to reach new clients with content marketing

So there are all kinds of people who are looking for your business, right? Let’s talk about how to reach potential clients who are just in the early informational stages and exploring options. They want to get a bit more information, and have a question…

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SSL Certificate Website

Why you need an SSL Certificate

Have you noticed the little green padlock symbol with the words secure starting to show up on the latest edition of Google Chrome? That little green padlock is an increasingly good thing to have. As birth professionals, trust is absolutely Key to your success as…

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How to take a doula holiday

I’m headed out on holiday this week! As happens every year, we are loading the car with camping gear and headed to a beautiful place for unknown adventures. This year’s destination is the badlands of South Dakota. I’m excited for rugged terrain, blue skies, and…

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The path to becoming a doula

One of the things I love about working with birth and postpartum professionals as a web designer is hearing how each of you came to this path. Perhaps it was your own birth experience, supporting a friend in birth, reading Ina May Gaskin, or a…

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headshot for your website tips

Why is it so hard to get a website headshot?

SPOILER ALERT: You’re going to see lots of old photos of me in this post! Be sure to check out my more recent post on planning your wellness website photo shoot! Today’s blog post is inspired by a post by a birth doula over in…

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Get More Clients With an Effective Contact Page

Does your website have a contact form? If so, great!  It’s an important tool for any effective website. Keep reading – because I’m about to share some valuable ideas to make the most of your form. Don’t have a contact form yet? Totally fine. Keep…

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