doula website traffic analytics

Your Doula Website Traffic

June 11, 2017

What plug-in do you recommend for knowing the statistics on your doula website traffic? This is one of the questions y’all asked in my 2017 website questions survey, which I am answering bit by bit over the year to come. While the answer is partially dependent on the type of…

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google your doula business

The Truth About Googling Your Business

June 10, 2017

You’re pretty much not going to like what I have to say here. You might find it disheartening, dismaying, disempowering, disappointing, and likely a few other dis- words I’m not thinking of at the moment. Admit it – you’ve Googled yourself (along with a few exes…) It is interesting to…

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free doula stock photos

Free & Paid Sources for Doula Stock Photos

June 7, 2017

Let’s face it – there is a wide range of truly bad stock photography out there readily available for you to illustrate your birth or postpartum services website. Cheesy, unrealistic, excessive pregnant glow, and Very limited diversity represented in ethnicity, and LGBTQI families. Most photos of birth involve a health…

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Doula Google Plus Business page tutorial

Your Google+ Business Page: A Guide for Doulas

June 6, 2017

A while back I wrote a post about how stock photo companies seem to be a tad clueless as to the sheer numbers of birth and postpartum professionals who are looking for good quality photos of pregnancy, birth and doula care in action. Instead of photos of doulas we get…

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doula website domain name

Choosing Your Doula Domain Name

May 19, 2017

More often than not, I get a new client calling me for help building their new website who has a fantastic creative name for their doula business that has only one major catch: The domain name is not available. Perhaps someone else is using it for their doula domain, or…

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Why you need an SSL Certificate for your doula website

April 5, 2017

No, SSL does not stand for Spanish as a second language… Have you noticed the little green padlock symbol with the words secure starting to show up on the latest edition of Google Chrome? That little green padlock is an increasingly good thing to have. As birth professionals, trust is…

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common doula website design mistakes

Common Doula Website Design Mistakes

April 5, 2017

Why isn’t my site working for me? This is one of the questions I got asked in my 2017 website questions survey, and while she was directing the question to her specific site my answer is to all of you. By identifying common doula website design mistakes, hopefully you can…

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doula website feedback

Getting Feedback on Your Website

April 3, 2017

Why isn’t my site working for me? This is one of the questions I got asked in my 2017 questions survey, and while she was directing the question to her specific site my answer is to all of you! You’ll find my actual answer regarding common doula website design mistakes…

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facebook or instagram for doulas

Social Media for Doulas: Instagram and Facebook

February 20, 2017

A doula recently asked me >> “Do I HAVE to do both Instagram AND Facebook?” First, you actually don’t HAVE to do either social media platform. There are other pathways to marketing your business such as search engine optimization and personal referrals. If you’re truly going to be miserable on…

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Russian Spam and Your Doula Website Analytics

Russia and Your Website SEO

February 14, 2017

I got the following question about Russia and her website analytics from a childbirth educator and doula in Texas who is considering joining the SEO Birth Plan eCourse. I thought I’d go ahead and share my answer with all of you! If you are not in the least bit interested…

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website speed and SEO

Fast Websites Have Better SEO

February 9, 2017

I’m not sure “Fast Websites Have Better SEO” would make much of a tshirt slogan, but the benefits of site speed are worth paying attention to. Did you know that 40% of people abandon a website page if it doesn’t load in less than 3 seconds? THREE SECONDS y’all. I…

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Why Your Doula Website Isn’t Showing Up in Search

January 13, 2017

I got this question from a doula on the Heart|Soul|Business page where I am a moderator, and thought I’d turn my response into a blog post because it touches on some important points to remember when evaluating how your site is performing in search. (Also, a great example of how…

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