Posts by Sarah Juliusson
How to get unstuck with writing your doula website content
Sound familiar? Here’s the problem. When we get stuck in our writing it means all that is wonderful about what you have to share with the world is Stuck as well. As a result, either your website creation will be delayed by months, or you will go with more standard (i.e. less personal) content that…
Read MoreModern Doula Web Design for Millenials
If you are a a doula or midwife today, the bulk of your client base is currently in the age bracket known as Millennials, new parents between the age of 18-34. also known as Generation Y or the Net Generation. They grew up with technology and the internet and are considered to be “digital natives”,…
Read MoreHow to Lower Your Bounce Rate
The bounce rate is one of the more alarming aspects of google analytics for your doula website and can send those who are paying attention to their analytics into a tailspin of worry… A “bounce” happens every time someone visits just one page on your website, or left your site from the first page without…
Read MoreHow to Rock your About Page
The about page is one of those that too often feels like an after thought on wellness websites, much like the resources page. (See my guide to your resources page here!). The standard format seems to be a quick introductory paragraph, a list of trainings & credentials, and perhaps a photo or two. While the…
Read MoreRock your resources page
Oh the resources page… Perhaps the most under-utilized page on doula websites, usually consisting of no more than a list of linked resources for pregnancy and birth. But isn’t that what a resources page is SUPPOSED to be, you ask? Well yes, and no. Yes, you want to provide great resources to site visitors and…
Read MoreHow to Register a Domain Name
The mere logistics of getting started with your website journey can feel completely overwhelming at the beginning. If you’ve seen someone on a forum casually mention “registering a domain name” and you’re not even sure what a domain name is, or how to register one, let alone how to choose a domain name or connect…
Read MoreThe Truth About Googling Your Business
You’re pretty much not going to like what I have to say here. You might find it disheartening, dismaying, disempowering, disappointing, and likely a few other dis- words I’m not thinking of at the moment. Admit it – you’ve Googled yourself (along with a few exes…) It is interesting to see what comes up, and…
Read MoreCommon Doula Website Design Mistakes
Why isn’t my site working for me? This is one of the questions I got asked in my 2017 website questions survey, and while she was directing the question to her specific site my answer is to all of you. By identifying common doula website design mistakes, hopefully you can identify a few good tweaks…
Read MoreGetting Feedback on Your Doula Website
Why isn’t my site working for me? This is one of the questions I got asked in my 2017 questions survey, and while she was directing the question to her specific site my answer is to all of you! You’ll find my actual answer regarding common doula website design mistakes here, but I want…
Read MoreFast Websites Have Better SEO
I’m not sure “Fast Websites Have Better SEO” would make much of a tshirt slogan, but the benefits of site speed are worth paying attention to. Did you know that 40% of people abandon a website page if it doesn’t load in less than 3 seconds? THREE SECONDS y’all. I can’t even say Supercalifragilisticexpialidocious in…
Read MoreWhy Your Doula Website Isn’t Showing Up in Search
I got this question from a doula on social media and thought I’d turn my response into a blog post because it touches on some important points to remember when evaluating how your site is performing in search. (Also, a great example of how to make blogging easy!) My business website is not coming up…
Read MoreYou asked – I’m answering
Last week I put out an anonymous questionnaire inviting you to ask me just about any personal or website related question with the goal of opening up a new level of conversation in 2017. You all responded with a host of great business questions & a few tasty personal ones, and now I have pleasure…
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