How long will a good website last for my business?

website lifespan

I met with a potential client recently. Built in 2017, her site has reached a point where it is time for a website refresh. The technology is no longer current. The backend has tools she’s no longer using. There is information that no longer matches her services. Photos of her young kids who are now…

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A Fresh Approach to Childbirth Education: Meet HelloBirth

Hynobirthing childbirth educator training

Meet Jenny Bennett, founder of HelloBirth Class! I’ve worked with Jenny for many years, and have watched her transition from part-time practitioner to full-time childbirth educator and doula, found an agency, train doulas, reestablish herself in a new state, and more.  Like so many childbirth educators when I first started out I adhered closely to…

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Why your website needs regular health checks.

website health checkups

I want you to take a moment and consider the things that turn you OFF when you’re cruising the internet looking for a service or product. Slow loading pages or images? Yep. Broken links? Most definitely. A security certificate warning? I won’t even try to open the site. Incorrect or out-of-date information? It makes me…

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Five expert design tips for your new health coaching website.

coaching website design

*While I wrote this post specifically for health coaches, the lessons below are equally applicable to just about any wellness practitioner and entrepreneur. If you’re a doula, therapist, acupuncturist, or chiropractor, you can keep reading as well! So you’re a health coach! There are a lot of steps between being a brand new health coach…

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Choosing Your Domain Name (updated for 2024)

how to choose a domain name

More often than not, I get a new client calling me for help building their new website who has a fantastic creative name for their business that has only one major catch: <em>The domain name is not available.</em> Perhaps someone else is using it for their domain, or often an individual or company has purchased…

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