rock your doula philosophy

Rock your Birth Philosophy

By Sarah Juliusson | July 19, 2013

What do you believe to be true about birth? We each come into birth work with our own set of assumptions, beliefs, and desires about birth work.  These have been shaped by a lifetime of cultural and family training around birth, our own birth experiences,…

becoming a doula

Birthing Ourselves – My Path as a Doula & Childbirth Educator

By Sarah Juliusson | July 15, 2013

Recently I have found myself reflecting on my own path as a doula and childbirth educator, which began almost 30 years ago!  Over the years I’ve done ICEA training, DONA Birth Doula Certification, and Birthing from Within Mentor Certification, along with apprenticing as a midwife…

online marketing

Marketing your Birth Practice Online

By Sarah Juliusson | July 9, 2013

It begins with a simple conversation about the website for your doula practice. “Is having a website enough“, you ask? Well, yes… and no. We talk for a few more minutes, and you wonder about facebook… Then perhaps I mention the benefits of Google+. You…

birth snacks for doulas

Raw Chocolate Truffles for Doulas

By Sarah Juliusson | May 1, 2013

I believe in good food, and nourishing ourselves as birth professionals. Whether at your desk or in the wee hours at a birth, good food can make all the difference in helping you stay alert & focused. Here is one of my favorites – full…

do you need a new website

Do you need a new website for your doula business?

By Sarah Juliusson | April 26, 2013

With over ten years of self-employment as a birth professional, I’ve found that websites seem to go in a 2-3 year cycle.  I’m usually very happy with my website for a year or two, and then one day I wake up and want to change…

labyrinth of a new business

Labyrinth of a New Birth Business

By Sarah Juliusson | April 23, 2013

I’ve been working with Labyrinth images for years in my Birthing from Within practice, thanks to the visionary work of Pam England (check out her book the Labyrinth of Birth!)  So it’s not surprising that I can relate the labyrinth to the experience of self-employment…

holistic marketing

Holistic Marketing for Doulas

By Sarah Juliusson | April 6, 2012

Marketing: The action or business of promoting and selling products or services. Blech. For most birth professionals and other holistic health practitioners, the traditional sales-oriented marketing techniques just don’t feel like the right match for our style and values. In addition, most of us don’t…

top business tips new doulas

Top 5 Tips for a New Doula Business

By Sarah Juliusson | March 7, 2012

I was delighted to write a guest blog for Doula Trainings International this week on being a business savvy doula, including tips for new doulas just starting their business.  While it was written to doulas, these ideas apply equally to any holistic health practitioner who…


doula website design (6)

I do my best to include helpful posts for your online strategy and your holistic business. Whether you are a midwife, chiropractor, doula, or non-profit / advocacy organization, you will find tips & tricks to improve your website and use it as a creative tool to get more clients.

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